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Under Armour announces the launch of the HOVR Infinite 4 running shoe, a celebrated model that has now been improved even further through advanced technology, to create a premium durability shoe that offers a smoother running experience for miles.

Promising the smoothest run yet, the latest Infinite 4 is now lighter, softer, more durable than its predecessor. The new everyday running shoe brings an enhanced and energised feel by flipping the iconic UA HOVR cushioning to absorb the most impact and help propel the runner forward. The shoe offers more cushioning to return more energy back with every step.

What’s more, the shoe features deeper flex grooves and higher-abrasion carbon rubber pods in the heel to deliver greater traction and durability at high-impact strike zones, giving runners infinite miles of comfort.

To provide breathability and maximum comfort, the Infinite 4 boasts a simplified airy design with an engineered one-piece mesh upper that makes the shoe lighter, and provides stretch and structure where needed.

As part of the recent unveiling of the HOVR Infinite 4, Under Armour’s star athlete and founder of Global Star Fitness, Seena Akbary will adorn the new running shoe, showcasing its new advanced features and inviting the local community to propel forward.

The UA HOVR Infinite 4 is available for men and women in four colourways each and launches globally in August 2022 across all Under Armour Brand Houses and at www.underarmour.ae for AED 629.